#FLYER DESIGNER JOB TITLE HOW TO#

#FLYER DESIGNER JOB TITLE HOW TO#

Read Also: Freelance rate negotiation email sample: How to ask for a higher rateĪnd keep in mind, while not every freelancer prefers to charge hourly rates (many prefer flat rate projects) it’s still a good idea to have a desired hourly rate or hourly goal in mind while setting those fixed rate prices. Read Also: How does a freelancer file taxes? Advice from a six-figure freelancerĪfter we plug in those numbers, the math looks something like this: ($100,000 + $20,000 + $28,000) / 1398 = $106 per hourĪnd so, I made $106 the rate I’d strive to reach. That gives me 233 days or 1,398 hours to reach my goal.Īnnual business expenses include things like software, office supplies and health insurance.Īnd for simple math, we will also use a 28% average tax rate.Įditor’s Note: As a general rule of thumb, it’s always a good idea to assume you’re going to paying anywhere between 25-30% on earnings as a freelancer. To determine your annual hours think about the amount of time – or the amount of hours – you want to work.įor example, I usually like to take an average of four weeks off per year including holidays and clock at least six billable hours each day. (Desired Net Income + Annual Expenses + Annual Taxes) / Annual Hours = Hourly Rate I then used the following equation to establish that goal rate. Vacation time and number of hours I want to work.Next, I took a deeper dive to determine a goal rate by defining the following variables:

This tells me that I could safely charge $36-$75 an hour for my work since there was precedence from my former full-time employer and existing freelance clients at these rates and that these rates would sustain my current cost of living. (My Salary) / Annual Desired Hours = Hourly RateĪnd while that equation fails to take into account other crucial factors like days off or expenses, the rough math looked something like this: $75,000 / 2080 = $36 With that in mind, I used the following formula to determine a baseline. I also knew this number was well within industry standards. The first is a sustainability/baseline equation.Īfter leaving the corporate world behind, I knew that my freelance work had to bring in at least as much income as I was making at my old job to be sustainable ($75,000 per year). I’ve used two equations to determine my rate since becoming a full-time freelancer. Read Also: Upwork proposal sample: 11 tips from a $600k freelancer The two equations I used to determine my freelance rates This meant, like any responsible business owner, I needed to pay close attention to my numbers. However, I knew that if I wanted to find real success as a freelancer, I’d need to start treating freelance like a business.

When I was 18 years old and barely knew what I was doing – think cringe-worthy raster-based logos with Photoshop filters – it wasn’t at all unusual for me to charge $25 for a flyer or $15 for a business card.īut truthfully, I should have been cheap, because I was also inexperienced.Īs the years went on and my skill level – and skill set – improved I was able to steadily charge more.īut my rates, back then, were largely based on my client’s budget and what they told me I should be charging.īy the time I quit my salaried job in 2017 at the age of 31, I was earning an average of $55-$75 per hour on part-time freelance contracts.īut I still didn’t know whether or not those rates were “too low”, “too high” or “just right.” I only knew that they were achievable.

Read Also: Can you make good money on Upwork? How I made $500,000 in 4 years How I determine my own rates Today, I earn 6-figures a year and work with nationally recognized clientele such as the Centers for Disease Control Foundation. It was just something I did to earn a little extra spending money on the weekends.īut in 2017, I walked away from my salaried corporate job to pursue a career as a full-time graphic designer and freelancer. I’ve been freelancing since I was 18 years old.īut for the first decade of my adult life, I never saw freelance as anything more than a side-hustle. If you’re having a hard time figuring it all out, you’ve come to the right place.īelow I will shed some light on this rarely discussed topic. I’ll even talk a bit about my own freelance rates, how I determine what to charge and how those rates have evolved over time.īut before we begin… What you should know about me Many designers will even opt for a project-based flat fee that is based on their target hourly rate.īut where should you and your business fall on that scale? The short answer is, freelance graphic designers could charge between $15-$300 per hour depending on their level of experience and area of expertise. I make most of my money through graphic design freelancing and blogging How much should freelance graphic designers charge?

Flyer designer job title